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am 10d44b75: Doc change: Updates to preview and distribute.

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* commit '10d44b7581b67d6619c7060ca1d339e0d355c7af':
  Doc change: Updates to preview and distribute.
This commit is contained in:
Dirk Dougherty
2015-05-24 12:31:01 +00:00
committed by Android Git Automerger
parent 3b521a6ad5 10d44b7581
commit 82159cd537
56 changed files with 619 additions and 465 deletions
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2
docs/html/develop/index.jd
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@@ -25,7 +25,7 @@ excludeFromSuggestions=true
<span class="dac-sprite dac-auto-chevron"></span>
Set up Android Studio
</a><br>
<a class="dac-hero-cta" href="{@docRoot}training/basics/training/index.html">
<a class="dac-hero-cta" href="{@docRoot}training/index.html">
<span class="dac-sprite dac-auto-chevron"></span>
Build your first app
</a><br>

3
docs/html/distribute/analyze/understand-user-value.jd
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@@ -45,7 +45,8 @@ page.tags="analytics, user behavior"
</p>
<h2 id="audiencereporting">Know your users with Audience Reporting and Demographic and Interest reports</h2>
<h2 id="audiencereporting">Know your users with Audience Reporting and Demographic
and Interest reports</h2>
<p>
Google Analytics’ <strong>Audience Reporting</strong> section highlights a

4
docs/html/distribute/engage/ads.jd
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@@ -19,13 +19,13 @@ they didn't know your app could handle.</p>
<div class="wrap">
<div class="cols" style="margin-top:2em;">
<div class="col-1of2">
<div class="col-6of16">
<h3>From search</h3>
<img src="/images/distribute/promote_ads.png">
<p class="figure-caption">Add deep links to your app, then bring users straight
to relevant app content when they’re searching.</p>
</div>
<div class="col-1of2">
<div class="col-6of16">
<h3>From apps</h3>
<img src="/images/distribute/promote_ads_inapp.png">
<p class="figure-caption">Use remarketing and deep links to bring users to just the right

3
docs/html/distribute/engage/community.jd
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@@ -26,7 +26,8 @@ page.image=/images/gp-engage-9.jpg
</p>
<p>
Learn more about how to <a href="{@docRoot}distribute/users/build-community.html">build and manage a community</a>.
Learn more about how to <a href="{@docRoot}distribute/users/build-community.html">build
and manage a community</a>.
</p>
<p style="clear:both">

4
docs/html/distribute/engage/engage_toc.cs
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@@ -32,13 +32,13 @@
<li class="nav-section">
<div class="nav-section-header empty" style="font-weight:normal"><a href="<?cs
var:toroot?>distribute/engage/ads.html">
<span class="en">Drive engagement with Ads</span></a>
<span class="en">Drive Engagement with Ads</span></a>
</div>
</li>
<li class="nav-section">
<div class="nav-section-header empty" style="font-weight:normal"><a href="<?cs
var:toroot?>distribute/engage/intents.html">
<span class="en">Use the Power of Intents</span></a>
<span class="en">Increase Usage through Intents</span></a>
</div>
</li>
<li class="nav-section">

6
docs/html/distribute/engage/gcm.jd
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@@ -1,12 +1,12 @@
page.title=Integrate Google Cloud Messaging
page.metaDescription=Keep your users in sync with your latest content by delivering lightweight messages over Google's infrastructure.
page.tags="gcm"
page.image=/images/gcm/gcm-logo.png
page.image=/images/cards/card-google-cloud-messaging_16-9_2x.png
@jd:body
<div class="figure" style="width:330px">
<img src="{@docRoot}images/gcm/gcm-logo.png">
<div class="figure">
<img src="{@docRoot}images/cards/card-google-cloud-messaging_16-9_2x.png">
</div>
<p>

11
docs/html/distribute/engage/intents.jd
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@@ -1,6 +1,6 @@
page.title=Drive Discovery through Intents
page.metaDescription=Make your app available to users as they perform tasks in other apps through Intents.
page.tags="engagement"
page.title=Increase Usage with Android Intents
page.metaDescription=Use Android Intents to make your app available to users as they perform tasks in other apps.
page.tags="engagement, intents"
@jd:body
<p>Let the user choose <em>your app</em> to handle specific tasks from another app,
@@ -16,8 +16,9 @@ actions it can perform for other apps. And in addition to making it easy for
your users to make full use of your app’s features, it can help them discover
features they didn’t know it supported.</p>
<p>To learn about all the ways you can use Intents, check out <a
href="{@docRoot}guide/components/intents-filters.html">Intents and Intent Filters</a>.</p>
<p>Get started with <a
href="{@docRoot}training/basics/intents/index.html">Interacting with Other Apps</a>
training.</p>
<h2 id=tips>Tips</h2>

4
docs/html/distribute/googleplay/developer-console.jd
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@@ -121,8 +121,8 @@ Xnonavpage=true
</div>
<p>
If you want to sell apps or in-app products, link your Google Wallet Merchant
Account to your developer profile. Google Play uses the linked merchant
If you want to sell apps or in-app products, link your Google payments merchant
account to your developer profile. Google Play uses the linked merchant
account for financial and tax identification, as well as for monthly payouts
from sales.
</p>

171
docs/html/distribute/googleplay/edu/about.jd
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@@ -3,7 +3,6 @@ page.image=/distribute/images/about-play-education.jpg
page.metaDescription=Distribute your educational app directly to educators and schools.
meta.tags="gpfe, googleplay, distribution, edu"
page.tags="education"
Xnonavpage=true
@jd:body
@@ -14,6 +13,10 @@ Xnonavpage=true
classroom.
</p>
<img src="{@docRoot}distribute/images/about-play-education.jpg">
<p>
Teachers can search for approved apps by grade, subject and standard,
including Common Core State Standards. They can bulk purchase and pay using a
@@ -27,77 +30,125 @@ Xnonavpage=true
visibility with the right audiences, without having to knock on school doors.
</p>
<div style="margin:30px 0 20px 0;" class="clearfloat dynamic-grid">
<div style="width:48%; margin-right:2%; float:left;">
<div class="centered-full-image">
<img src="{@docRoot}images/gpfe-developer.png">
</div>
<div class="wrap">
<div class="cols" style="margin-top:2em;">
<div class="col-6of12">
<h2 id="maximize_your_ad_revenue">For developers</h2>
<h2 id="developers">
For developers
</h2>
<img src="{@docRoot}images/gpfe-developer.png">
<h5>Get discovered</h5>
<p>With Google Play for Education, teachers and administrators can browse
content by curriculum, grade, and standard &mdash; discovering the right
content for their students. If your app offers an exciting new way to
learn sixth grade algebra, math educators will be able to find, purchase,
and distribute your app to their classes in a few clicks.</p>
<h5>Reach more schools and students</h5>
<p>
Millions of students, faculty, and staff are using Google Apps for
Education and other Google services. Many of these schools are excited to
take advantage of tablets with Google Play for Education and they are
looking to bring your apps into their classrooms, especially apps using
Google sign-on.
</p>
<h5>Monetize effectively</h5>
<p>
With Google Play for Education, educators are able to make high-volume
purchases using standard institutional payment mechanisms and then
distribute apps to the students who need them — whether it’s a class of
20 or a district of 20,000.
</p>
<h5>
Get discovered
</h5>
<p>
With Google Play for Education, teachers and administrators can browse
content by curriculum, grade, and standard &mdash; discovering the
right content for their students. If your app offers an exciting new
way to learn sixth grade algebra, math educators will be able to find,
purchase, and distribute your app to their classes in a few clicks.
</p>
<h5>
Reach more schools and students
</h5>
<p>
Millions of students, faculty, and staff are using Google Apps for
Education and other Google services. Many of these schools are excited
to take advantage of tablets with Google Play for Education and they
are looking to bring your apps into their classrooms, especially apps
using Google sign-on.
</p>
<h5>
Monetize effectively
</h5>
<p>
With Google Play for Education, educators are able to make high-volume
purchases using standard institutional payment mechanisms and then
distribute apps to the students who need them — whether it’s a class of
20 or a district of 20,000.
</p>
<h5>
Continue to offer in app-purchases
</h5>
<p>
You can continue to offer free apps with in-app purchases. Business
employees will be able to make purchases just as they would if they
personally installed your app.
</p>
<h5>
New monetization opportunities
</h5>
<p>
Businesses will often look for extended support for business critical
apps, and you have the opportunity to offer that support for a fee.
</p>
</div>
<div class="col-6of12">
<h2 id="maximize_your_ad_revenue">For educators</h2>
<h2 id="educators">
For educators
</h2>
<img src="{@docRoot}images/gpfe-educator.png">
<h5> <b>Android tablets in the classroom</h5>
<p>
Google Play for Education brings the innovation of Android technology
into classrooms. School districts can set up and deploy large numbers of
devices in just minutes or hours, rather than days.
</p>
<h5>Curriculum-based discovery</h5>
<p>
Powerful browsing tools let educators quickly discover apps, videos, and
other content—with many recommended by teachers and categorized according
to familiar Core Curriculum standards.
</p>
<h5>Bulk purchase with institutional payment</h5>
<p>
Convenient purchasing and delivery tools let educators buy apps in bulk,
using purchase orders and other payment methods that are easy for schools
to manage.
</p>
<h5>Over-the-air delivery to student devices</h5>
<p>
After finding apps they want, educators can push them instantly to
student devices over the air. They can send the apps to individuals or
groups of any size, across classrooms, schools, or even districts.
</p>
<h5>Business-wide licensing</h5>
<p>Paid apps are licensed to your organization, enabling you to move paid apps between users as users needs change and staff turns over. </p>
<h5>
Android tablets in the classroom
</h5>
<p>
Google Play for Education brings the innovation of Android technology
into classrooms. School districts can set up and deploy large numbers
of devices in just minutes or hours, rather than days.
</p>
<h5>
Curriculum-based discovery
</h5>
<p>
Powerful browsing tools let educators quickly discover apps, videos,
and other content—with many recommended by teachers and categorized
according to familiar Core Curriculum standards.
</p>
<h5>
Bulk purchase with institutional payment
</h5>
<p>
Convenient purchasing and delivery tools let educators buy apps in
bulk, using purchase orders and other payment methods that are easy for
schools to manage.
</p>
<h5>
Over-the-air delivery to student devices
</h5>
<p>
After finding apps they want, educators can push them instantly to
student devices over the air. They can send the apps to individuals or
groups of any size, across classrooms, schools, or even districts.
</p>
<h5>
Business-wide licensing
</h5>
<p>
Paid apps are licensed to your organization, enabling you to move paid
apps between users as users needs change and staff turns over.
</p>
</div>
</div>
</div>
<h2 id="related-resources">Related Resources</h2>

96
docs/html/distribute/googleplay/families/about.jd
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@@ -6,7 +6,7 @@ page.tags="families"
@jd:body
<p>
<p>
If you got great apps targeting kids and/or families, the family-focused experience
on Google Play is a great way to make them discoverable by parents.
</p>
@@ -28,67 +28,62 @@ page.tags="families"
store.
</p>
<h2 id="benefits">Benefits</h2>
<div class="figure" style="width:300px;">
<img src="{@docRoot}images/distribute/dff-browse.png" style="width:300px">
<p class="figure-caption" style="text-align:center">Browse gives you improved visibility to families.</p>
</div>
<p>
By opting-in to Designed for Families, parents can easily find your family-friendly
content on the Google Play store however they are accessing it.
</p>
<h3>Search</h3>
<p>
Only content opted-in to the Designed for Families program will show up in search results
from any of the family sections. This is a huge boost to this content as a majority of
searches on the Play Store containing the terms “apps for” or “games for” are related to
kids.
</p>
<h3>Browse</h3>
<h3>Search</h3>
<p>Only apps and games opted-in to the Designed for Families program will show up in searches initiated from the Family section in Apps Home. They’ll also be more visible when users search for family or kid related content from anywhere in the Play store.</p>
<h3>Browse</h3>
<p>The Family star button on Apps and Games Home points to an enhanced discovery experience for parents looking for family appropriate content. The new Family section includes uniquely merchandised content, new categories, and age-based browsing. Participating apps will receive this additional visibility on top of their existing categories, rankings, and reviews elsewhere on the Google Play store.</p>
<p>
Family sections within Apps, Games, Movies & TV and Music provide enhanced discovery for
parents. These sections act as true home pages and contain unique categories tailored to kids
content, specific age-based categories, and merchandised content.
</p>
<h3>Character pages</h3>
<p>
All content for particular popular characters can now be found in one place on character pages,
including apps, games, movies, tv, and books. It’s a powerful way to promote children’s brands
across content, and allows you to reach a highly relevant and targeted audience. Character
pages are also a way to alleviate concerns around IP protection, since only properly licensed
content is on these pages.
</p>
<h3>Merchandising</h3>
<h3>Character pages</h3>
<p>
The family sections have their own merchandised content, with new opportunities for featuring
on the home pages of the family sections and and within the age-specific home pages. The pages
are curated to ensure quality and limited to only content opted-in to Designed for Families
and appropriate for specific age ranges.
</p>
<h3>Badging</h3>
<div class="figure" style="width:300px;">
<img src="{@docRoot}images/distribute/dff-character.png" style="width:300px">
<p class="figure-caption" style="text-align:center">Character pages let parents disover your content based on familiar brands and characters.</p>
</div>
<p>Parents can now discover content for popular characters from around the globe in one place, including apps, games, movies, tv shows, books, and even music. This provides a powerful way for parents to discover content from familiar brands and beloved characters, and allows you to reach a highly relevant and targeted audience. </p>
<h3>Merchandising</h3>
<p>The family sections include their own merchandised collections. The themed collections on these pages are curated to ensure quality and limited only to content accepted into the Designed for Families program.</p>
<h3>Badging</h3>
<p>Apps participating in Designed for Families are marked with the family star badge, which reflects the target age you select for your apps and serves as a signal of quality for parents.</p>
<div class="figure" style="width:300px;">
<img src="{@docRoot}images/distribute/dff-badging.png" style="width:300px">
<p class="figure-caption" style="text-align:center">Participating apps are marked with the family star badge.</p>
</div>
<p>
Apps opted-in to Designed for Families will receive family-friendly badges, which are a marker
of quality and signal to parents that apps are suitable for users of specific ages groups.
Clicking on a badge also leads you to other apps and games with that badge.
</p>
<h2 id="elibibility">Eligibility</h2>
<p>
Apps in the family-friendly experience on Google Play are more
discoverable by parents and families, who expect the apps to appeal to kids under 13 and be age
appropriate. The Designed for Families program is designed to be inclusive of
apps that are made for kids as well as those that can be enjoyed by the
entire family. To address this audience, there are specific guidelines and
policies your apps need to meet, which will be assessed in an app content
review.
The Designed for Families program is designed to be inclusive of apps that are made for kids as well as those that can be enjoyed by the entire family. General audience apps that have no specific benefit or relevance for audiences under the age of thirteen will not be accepted into the program. To participate, there are specific guidelines and policies your apps need to meet, which are assessed in an app content review.
</p>
<p>
@@ -105,11 +100,16 @@ page.tags="families"
<p>
Your app must also meet the <a href=
"https://support.google.com/googleplay/android-developer/answer/6184502">Designed
for Families program requirements</a> listed in the Google Play Developer
Help Center.
for Families program requirements</a>.
</p>
<div class="paging-links" style="padding-top:.75em;">
<a href="{@docRoot}distribute/googleplay/families/start.html" class=
"next-class-link">Next: Opt-In</a>
</div>
<p>
To learn how to opt-in and find more details about the program, visit the Google Play Developer <a href="https://support.google.com/googleplay/android-developer/answer/6231938">Help Center</a>.
<h2 id="contact">Stay in Touch</h2>
<p>If you'd like to receive occasional emails with news relating to the Designed for Families
program and Google Play opportunities, sign up using the <a
href="https://docs.google.com/forms/d/1EtvUWqlkxS6RxHJjeI-3-7uzdbIZx6n9Cocy2D369B8/viewform">Dssigned
for Families Interest Form</a>
</p>

15
docs/html/distribute/googleplay/googleplay_toc.cs
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@@ -49,26 +49,15 @@
</li>
<li class="nav-section">
<div class="nav-section-header empty" style="font-weight:normal"><a href="<?cs var:toroot?>distribute/googleplay/cardboard.html">
<span class="en"><span style="white-space:nowrap">Build VR with Google Cardboard</span></span>
<span class="en">Build VR with <span style="white-space:nowrap">Google Cardboard</span></span>
</a>
</div>
</li>
<li class="nav-section">
<div class="nav-section-header" style="font-weight:normal"><a href="<?cs var:toroot?>distribute/googleplay/families/about.html">
<div class="nav-section-header empty" style="font-weight:normal"><a href="<?cs var:toroot?>distribute/googleplay/families/about.html">
<span class="en">Designed for Families</span>
</a>
</div>
<ul>
<li><a href="<?cs var:toroot?>distribute/googleplay/families/start.html">
<span class="en">Opt-In</span>
</a></li>
<li><a href="<?cs var:toroot?>distribute/googleplay/families/faq.html">
<span class="en">FAQ</span>
</a></li>
<li><a href="https://docs.google.com/forms/d/1EtvUWqlkxS6RxHJjeI-3-7uzdbIZx6n9Cocy2D369B8/viewform">
<span class="en">Stay in Touch »</span>
</a></li>
</ul>
</li>
<li class="nav-section">
<div class="nav-section-header" style="font-weight:normal"><a href="<?cs var:toroot?>distribute/googleplay/edu/about.html">

18
docs/html/distribute/googleplay/start.jd
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@@ -19,7 +19,7 @@ page.image=/distribute/images/getting-started.jpg
<li>Registering for a Google Play publisher account
</li>
<li>Setting up a Google Wallet Merchant Account, if you will sell apps or
<li>Setting up a Google payments merchant account, if you will sell apps or
in-app products.
</li>
@@ -81,8 +81,8 @@ page.image=/distribute/images/getting-started.jpg
law.
</li>
<li>Pay a <strong>$25 USD registration fee</strong> using Google Wallet. If
you don't have a Google Wallet account, you can quickly set one up during the
<li>Pay a <strong>$25 USD registration fee</strong> using Google payments. If
you don't have a Google payments account, you can quickly set one up during the
process.
</li>
@@ -93,24 +93,20 @@ page.image=/distribute/images/getting-started.jpg
<div class="headerLine">
<h2 id="merchant-account">
Set Up a Google Wallet Merchant Account
Set Up a Google Payments Merchant Account
</h2>
</div>
<div class="figure" style="width:200px;">
<img src="{@docRoot}images/gp-start-wallet-icon.png">
</div>
<p>
If you want to sell priced apps, in-app products, or subscriptions, you’ll
need a Google Wallet Merchant Account. You can set one up at any time, but
need a Google payments merchant account. You can set one up at any time, but
first review the list of <a href=
"https://support.google.com/googleplay/android-developer/bin/answer.py?hl=en&answer=150324">
merchant countries</a>.<br>
<br>
To set up a Google Wallet Merchant Account:<br>
To set up a Google payments merchant account:<br>
<br>
</p>
@@ -130,7 +126,7 @@ page.image=/distribute/images/getting-started.jpg
</ol>
<p>
This takes you to the Google Wallet site; you'll need information about your
This takes you to the Google payments site; you'll need information about your
business to complete this step.
</p>

32
docs/html/distribute/googleplay/work/about.jd
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@@ -1,33 +1,35 @@
page.title=Google Play for Work
page.metaDescription=Distribute your apps directly to enterprises and business users.
page.tags="enterprise", "emm", "business", "administrator"
page.image=images/distribute/android-work.jpg
page.tags="enterprise", "emm", "business", "administrator", "profile"
page.image=images/distribute/gpfw.jpg
@jd:body
<p>Google Play for Work is an extension of Google Play that lets Android for Work users browse and install apps. IT admins in a business using Android for Work choose which public and private apps are made available to users in their business. Businesses can use Google Play for Work to securely bulk deploy free apps to their employees or bulk purchase paid apps depending on their needs.</p>
<img src="{@docRoot}images/distribute/gpfw.jpg">
<p>As a Google Play developer, your free apps are automatically ready to be selected by Android for Work customers and made available to their workforces on Google Play for Work. However, to allow businesses access to bulk purchase your paid apps, you must opt-in and agree to the <a href="https://play.google.com/about/work/developer-distribution-agreement-addendum.html">Google Play for Work Addendum</a> to the Developer Distribution Agreement.</p>
<p>Find out more about <a href="">distributing to Google Play for Work</a>.</p>
<p>Find out more about <a href="https://support.google.com/googleplay/work/answer/6137711">distributing to Google Play for Work</a>.</p>
<div class="wrap">
<div class="cols" style="margin-top:2em;">
<div class="col-6of12">
<h2 id="maximize_your_ad_revenue">For developers</h2>
<h2 id="developer">For developers</h2>
<img src="{@docRoot}images/distribute/gpfw_developer.png">
<h5>Get discovered</h5>
<p>Get your business related apps listed in a business specific gateway so they stand out from consumer apps.</p>
<h5>Get volume</h5>
<p>Reach new audiences at scale because businesses will be able to deploy your free apps in bulk. Bulk purchasing also allows businesses to buy your paid app at scale.</p>
<h5>Generate revenue from extended support</h5>
<p>Businesses will often look for extended support for business critical apps, and you have the opportunity to offer that support for a fee.</p>
<h5>Continue to offer in app-purchases</h5>
<p>You can continue to offer free apps with in-app purchases. Business employees will be able to make purchases just as they would if they personally installed your app. </p>
<h5>New monetization opportunities</h5>
<p>Businesses will often look for extended support for business critical apps, and you have the opportunity to offer that support for a fee.</p>
</div>
<div class="col-6of12">
<h2 id="maximize_your_ad_revenue">For businesses</h2>
<h2 id="business">For businesses</h2>
<img src="{@docRoot}images/distribute/gpfw_business.png">
<h5>Free to businesses</h5>
<p>Google Play for Work is available free of charge to Android for Work customers.</p>
@@ -47,13 +49,13 @@ page.image=images/distribute/android-work.jpg
<p>Keep these best practices in mind as you build a great enterprise-ready app.</p>
<h3 id="design">Build a great app for business</h3>
<h3 id="design">Develop a great app for business</h3>
<ul>
<li>Follow best practices for security and manage user data properly. Businesses
are more conscious of data security and employee productivity, especially when it
comes to features that share information with other services.</li>
<li>Support the Work App Configuration framework to let an administrator remotely configure app settings such as:
<li>Support the <a href="{@docRoot}training/enterprise/app-restrictions.html">App Configuration framework to let an administrator remotely configure app settings such as:
<ul>
<li>Server address and protocol settings</li>
<li>The ability to switch features on and off</li>
@@ -64,20 +66,10 @@ page.image=images/distribute/android-work.jpg
<li>Request the minimum permissions that your app needs.</li>
<li>Make sure communication to your backend and data in your backend is secure.</li>
<li>Implement authorization policies that will minimize the number of your employees that can access user data.</li>
<li><a href={@docRoot}training/enterprise/app-compatibility.html">Offer compatibility with managed profile</a> and test that with the <a href="{@docRoot}samples/BasicManagedProfile/index.html">BasicManagedProfile sample app</a>.</li>
<li><a href={@docRoot}training/enterprise/app-compatibility.html">Offer compatibility with work profile</a> and test that with the <a href="{@docRoot}samples/BasicManagedProfile/index.html">BasicManagedProfile sample app</a>.</li>
<li>Support <a href="{@docRoot}training/enterprise/app-restrictions.html">app restrictions</a> so that IT admins can remotely configure your app through leading EMM solutions.</li>
</ul>
<!--<h3 id="distribute">Distribute</h3>
<p>Free to install apps are automatically made available through Google Play for Work, but for paid apps:</p>
<ul>
<li>When you <a href="https://support.google.com/googleplay/android-developer/answer/113469">publish your app through the Developer Console</a>, opt in to distribute through Google Play for Work, so you agree to your app’s licenses being transferrable within a single business customer.</li>
<li>Use the <a href="{@docRoot}}google/play/licensing/index.html">Licensing API to track which users have licenses assigned.</li>
</ul> -->
<h3 id="support">Provide support and maintenance</h3>
<ul>

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208
docs/html/distribute/monetize/ads.jd
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@@ -8,114 +8,202 @@ page.image=distribute/images/advertising.jpg
<img src="{@docRoot}distribute/images/advertising.jpg" style="width:460px;">
</div>
<p>Ads are an effective and easy way to earn revenue from your apps. AdMob brings
together best-in-class technology in a single ad platform for your app, so you
can gain insights about your users, drive more in-app purchases, and maximize
your ad revenue. You won’t need to rely on a combination of tools or use
precious development resources to build your own solution.</p>
<p>
Ads are an effective and easy way to earn revenue from your apps. AdMob
brings together best-in-class technology in a single ad platform for your
app, so you can gain insights about your users, drive more in-app purchases,
and maximize your ad revenue. You won’t need to rely on a combination of
tools or use precious development resources to build your own solution.
</p>
<p>Why choose AdMob?</p>
<p>
Why choose AdMob?
</p>
<ul>
<li> Over 650,000 apps use AdMob
<li> $1 billion+ paid to developers in the last 2 years
<li> Fast, reliable payment in local currencies
<li> High CPMs and the best fill rates
<li> Industry-leading mediation platform
<li>Over 650,000 apps use AdMob
</li>
<li>$1 billion+ paid to developers in the last 2 years
</li>
<li>Fast, reliable payment in local currencies
</li>
<li>High CPMs and the best fill rates
</li>
<li>Industry-leading mediation platform
</li>
</ul>
<p><a href="http://www.google.com/ads/admob/#subid=us-en-et-dac">Sign-up for AdMob</a>
today and start using the <a
href="https://developer.android.com/google/play-services/ads.html">Google Mobile Ads SDK</a>
in your app with a few lines of code.</p>
<p>
<a href="http://www.google.com/ads/admob/#subid=us-en-et-dac">Sign-up for
AdMob</a> today and start using the <a href=
"https://developer.android.com/google/play-services/ads.html">Google Mobile
Ads SDK</a> in your app with a few lines of code.
</p>
<h2 id="maximize_your_ad_revenue">Maximize your ad revenue</h2>
<h2 id="maximize_your_ad_revenue">
Maximize your ad revenue
</h2>
<div class="wrap">
<div class="cols" style="margin-top:2em;">
<div class="col-4of12">
<h5 id="maximize_earnings">Maximize earnings</h5>
<p>Earn more with our industry-leading ad service, which includes <a href=
"https://support.google.com/admob/answer/3063564">free mediation</a> to
automatically improve your earnings, and access to all of Google’s advertiser
demand from AdMob, AdWords, and the DoubleClick Ad Exchange.</p>
<h5 id="maximize_earnings">
Maximize earnings
</h5>
<p>
Earn more with our industry-leading ad service, which includes <a href=
"https://support.google.com/admob/answer/3063564">free mediation</a> to
automatically improve your earnings, and access to all of Google’s
advertiser demand from AdMob, AdWords, and the DoubleClick Ad Exchange.
</p>
</div>
<div class="col-4of12">
<h5 id="get_paid_fast">Get paid fast</h5>
<p>Get paid in local currencies quickly and reliably, with no wire fees charged by
AdMob.</p>
<h5 id="get_paid_fast">
Get paid fast
</h5>
<p>
Get paid in local currencies quickly and reliably, with no wire fees
charged by AdMob.
</p>
</div>
<div class="col-4of12">
<h5 id="easy_and_free">Easy and free</h5>
<p>The SDK can be installed quickly, and there are no standard fees for using the
platform.</p>
<h5 id="easy_and_free">
Easy and free
</h5>
<p>
The SDK can be installed quickly, and there are no standard fees for
using the platform.
</p>
</div>
</div>
</div>
<h2 id="grow_your_business_with_a_trusted_partner">Grow your business with a trusted partner</h2>
<h2 id="grow_your_business_with_a_trusted_partner">
Grow your business with a trusted partner
</h2>
<div class="wrap">
<div class="cols" style="margin-top:2em;">
<div class="col-6of12">
<h5 id="powered_by_googles_ad_technology">Powered by Google’s ad technology</h5>
<p>For over a decade, Google has helped millions of developers grow their digital
businesses.</p>
<h5 id="powered_by_googles_ad_technology">
Powered by Google’s ad technology
</h5>
<p>
For over a decade, Google has helped millions of developers grow their
digital businesses.
</p>
</div>
<div class="col-6of12">
<h5 id="auto_updates_on_google_play">Auto updates on Google Play</h5>
<p>AdMob’s integration with Google Play services pushes automatic performance
improvements to Android apps without additional SDK changes.</p>
<h5 id="auto_updates_on_google_play">
Auto updates on Google Play
</h5>
<p>
AdMob’s integration with Google Play services pushes automatic
performance improvements to Android apps without additional SDK
changes.
</p>
</div>
</div>
</div>
<h2 id="drive_more_in-app_purchases_and_downloads">
Drive more in-app purchases and downloads
</h2>
<h2 id="drive_more_in-app_purchases_and_downloads">Drive more in-app purchases and downloads</h2>
<div class="wrap">
<div class="cols" style="margin-top:2em;">
<div class="col-6of12">
<h5 id="sell_more_in-app_purchases">Sell more in-app purchases</h5>
<p>Earn more revenue by intelligently promoting your in-app purchases to the users
most likely to buy them.</p>
<h5 id="sell_more_in-app_purchases">
Sell more in-app purchases
</h5>
<p>
Earn more revenue by intelligently promoting your in-app purchases to
the users most likely to buy them.
</p>
</div>
<div class="col-6of12">
<h5 id="promote_your_apps_for_free">Promote your apps for free</h5>
<p>Cross-sell your other apps (or your friend’s apps) to your existing users,
using free AdMob <a href="https://support.google.com/admob/answer/3210452">house ads</a>.</p>
<h5 id="promote_your_apps_for_free">
Promote your apps for free
</h5>
<p>
Cross-sell your other apps (or your friend’s apps) to your existing
users, using free AdMob <a href=
"https://support.google.com/admob/answer/3210452">house ads</a>.
</p>
</div>
</div>
</div>
<h2 id="understand_users">Understand your users</h2>
<h2 id="understand_users">
Understand your users
</h2>
<div class="wrap">
<div class="cols" style="margin-top:2em;">
<div class="col-6of12">
<h5 id="analytics_for_apps">Analytics for apps</h5>
<p>Analyze your app’s performance from within AdMob with Google Analytics.
Discover where people are downloading your app, and the features they use the
most in real time.</p>
<h5 id="analytics_for_apps">
Analytics for apps
</h5>
<p>
Analyze your app’s performance from within AdMob with Google Analytics.
Discover where people are downloading your app, and the features they
use the most in real time.
</p>
</div>
<div class="col-6of12">
<h5 id="flow_visualization_reports">Flow visualization reports</h5>
<p>In Analytics, see how people are navigating through your app with graphical
<a href="https://support.google.com/analytics/answer/2519986">flow reports</a>.
View the path they take to making a purchase, and the point where they exit
the app, plus much more.</p>
<h5 id="flow_visualization_reports">
Flow visualization reports
</h5>
<p>
In Analytics, see how people are navigating through your app with
graphical <a href=
"https://support.google.com/analytics/answer/2519986">flow reports</a>.
View the path they take to making a purchase, and the point where they
exit the app, plus much more.
</p>
</div>
</div>
</div>
<div style="<h2 id=tips>Tips</h2>
<h2 id="tips">
Tips
</h2>
<ul>
<li> Place ads wisely, they shouldn't be too intrusive but still need to be clearly
visible to attract clickthroughs.
<li> Use banner, interstitial, and other ad formats appropriately.
<li> Make use of targeting features to match ads with your users and your app.
<li> Remember that ads form part of your app and must match its age rating.
<li> Exercise control options sensibly, don't get carried away excluding potentially
competing ads at the expense of revenue.
<li>Place ads wisely, they shouldn't be too intrusive but still need to be
clearly visible to attract clickthroughs.
</li>
<li>Use banner, interstitial, and other ad formats appropriately.
</li>
<li>Make use of targeting features to match ads with your users and your app.
</li>
<li>Remember that ads form part of your app and must match its age rating.
</li>
<li>Exercise control options sensibly, don't get carried away excluding
potentially competing ads at the expense of revenue.
</li>
</ul>

20
docs/html/distribute/monetize/ecommerce.jd
View File

@@ -1,22 +1,22 @@
page.title=E-commerce
page.image=/distribute/images/ecommerce.jpg
page.image=/images/cards/card-ecommerce_16-9_2x.png
page.metaImage=With Instant Buy you can sell physical goods and services from your web pages.
page.tags="monetizing", "physical goods", "wallet"
page.tags="monetizing", "physical goods", "payments"
@jd:body
<div class="figure">
<img src="{@docRoot}images/gp-ecom-0.png" style="width:300px;">
<p class="img-caption">
Product Purchase with Instant Buy
Product Purchase with Android Pay
</p>
</div>
<p>
With Google Wallet Instant Buy, you've the added flexibility of selling
With Android Pay, you've the added flexibility of selling
physical goods and services, such as clothing or movie tickets, through your
apps using <a href=
"https://developers.google.com/wallet/instant-buy/">Instant Buy for
Android</a> <strong>(US Only)</strong>.
"https://developers.google.com/wallet/instant-buy/">the Android Pay API</a>
<strong>(US Only)</strong>.
</p>
<p>
@@ -28,14 +28,14 @@ page.tags="monetizing", "physical goods", "wallet"
</p>
<p>
Your customers purchase goods and services with any Google Wallet payment
method &mdash; credit card, gift card, or Wallet balance. Google Wallet
Instant Buy helps you minimize user data entry by enabling your payment flow
Your customers purchase goods and services with any payment
method &mdash; credit card, gift card, or Wallet balance. Android Pay
helps you minimize user data entry by enabling your payment flow
to retrieve information directly from the user’s wallet.
</p>
<p>
You also keep your existing payment infrastructure and leverage Google Wallet
You also keep your existing payment infrastructure and leverage Android Pay
to optimize your payment flow &mdash; users can make purchases in as a few as
two clicks and the flow is simplified with features to retrieve information
directly from the user’s wallet and intelligent auto-completion of addresses.

4
docs/html/distribute/monetize/freemium.jd
View File

@@ -1,5 +1,5 @@
page.title=Monetize Freemium Apps
page.image=/distribute/images/freemium.jpg
page.image=images/cards/card-monetize-freemium_16-9_2x.png
page.metaDescription=Use Google Play In-app Billing and other tools to monetize your free apps.
page.tags="in-app", "billing", "iap", "monetizing"
@jd:body
@@ -57,7 +57,7 @@ page.tags="in-app", "billing", "iap", "monetizing"
</p>
<p>
To get started with In-app Billing you need to set-up a Google Wallet
To get started with In-app Billing you need to set-up a Google payments
<a href="{@docRoot}distribute/googleplay/start.html#merchant-account">Merchant
Account</a> from Developer Console. You then define <a href=
"{@docRoot}distribute/googleplay/developer-console.html#in-app-products">in-app

6
docs/html/distribute/monetize/payments.jd
View File

@@ -1,12 +1,12 @@
page.title=Convenient, Frictionless Purchasing
page.image=
page.image=images/cards/card-frictionless-purchasing_16-9_2x.png
page.metaDescription=Users can purchase instantly with a choice of payment methods.
page.tags="google play", "payments", "gift card"
@jd:body
<div class="figure">
<img src="{@docRoot}images/gp-start-wallet-icon.png" style="width:200px;">
<img src="{@docRoot}images/cards/card-frictionless-purchasing_16-9_2x.png">
</div>
<p>
@@ -41,7 +41,7 @@ page.tags="google play", "payments", "gift card"
<p>
Users can pay using any credit card that they’ve registered in Google Play.
Credit Cards added to Google Play are stored in the user’s Google Wallet and
Credit Cards added to Google Play are stored in the user’s Google wallet and
available for in-app purchases and instant buys too. To make it easy for
users to get started, registration is offered as a part of the initial device
setup process.

15
docs/html/distribute/monetize/premium.jd
View File

@@ -1,5 +1,5 @@
page.title=Monetize Premium Apps
page.image=/distribute/images/premium.jpg
page.image=/images/cards/card-monetize-premium_16-9_2x.png
page.metaDescription=Charging users to download your apps is a simple, convenient monetization model.
page.tags="monetizing", "paid"
@@ -11,12 +11,13 @@ page.tags="monetizing", "paid"
<p>
Charging users to download your apps is a simple, convenient monetization
model. After creating your <a href=
"/distribute/googleplay/start.html#merchant-account">Merchant
Account</a>, you <a href=
"/distribute/googleplay/developer-console.html#selling-pricing-your-products">set prices for your
apps</a> in the Developer Console. You can optionally include advertising or use
<a href="{@docRoot}google/play/billing/index.html">In-app
Billing</a> to sell additional features or content.
"/distribute/googleplay/start.html#merchant-account">Merchant Account</a>,
you <a href=
"/distribute/googleplay/developer-console.html#selling-pricing-your-products">
set prices for your apps</a> in the Developer Console. You can optionally
include advertising or use <a href=
"{@docRoot}google/play/billing/index.html">In-app Billing</a> to sell
additional features or content.
</p>
<p>

8
docs/html/distribute/monetize/subscriptions.jd
View File

@@ -1,5 +1,5 @@
page.title=Monetize with Subscriptions
page.image=/distribute/images/subscription.jpg
page.image=images/cards/card-monetize_subscriptions_16-9_2x.png
page.metaDescription=Sell subscriptions to your products to create continuing revenue streams.
page.tags="in-app", "iap", "monetizing", "free", "trials"
@jd:body
@@ -21,8 +21,8 @@ page.tags="in-app", "iap", "monetizing", "free", "trials"
<p>
When users purchase subscriptions in your apps, Google Play handles all
checkout details so your apps never have to directly process any financial
transactions. Google Play processes all payments for subscriptions through
Google Wallet, just as it does for standard in-app products and app
transactions. Google Play processes all payments for subscriptions
just as it does for standard in-app products and app
purchases. This ensures a consistent and familiar purchase flow for your
users and reduces cart abandonment rates.
</p>
@@ -43,7 +43,7 @@ page.tags="in-app", "iap", "monetizing", "free", "trials"
</p>
<p>
To get started with subscriptions you need to set-up a Google Wallet <a href=
To get started with subscriptions you need to set-up a Google payments <a href=
"{@docRoot}distribute/googleplay/start.html#merchant-account">Merchant
Account</a> from the Developer Console. You then define subscriptions for
published or draft apps in the <a href=

8
docs/html/distribute/tools/launch-checklist.jd
View File

@@ -431,9 +431,9 @@ data-maxresults="6">
<p>
If your app is be priced, or if you'll be selling in-app products, you need
<a href=
"https://developers.google.com/wallet/digital/training/getting-started/merchant-setup">
set up a Google Wallet Merchant Account</a> before you can publish.
to <a href=
"{@docRoot}distribute/googleplay/start.html">
set up a Google payments merchant account</a> before you can publish.
</p>
<h3 class="rel-resources clearfloat">Related resources</h3>
@@ -855,7 +855,7 @@ data-maxresults="6">
<li>
<p>
Your developer profile has the correct information and is linked to the
proper Google Wallet merchant account (if you’re selling products).
proper Google payments merchant account (if you’re selling products).
</p>
</li>

48
docs/html/distribute/users/build-buzz.jd
View File

@@ -5,49 +5,8 @@ page.tags="users, growth, promotion"
@jd:body
<div id="qv-wrapper">
<div id="qv">
<h2>
Contents
</h2>
<ol>
<li>
<a href="#link-to-your-apps">Link to Your Apps</a>
</li>
<li>
<a href="#use-the-google-play-badge">Use the Badge</a>
</li>
<li>
<a href="#cross-promote-from-your-other-apps">Cross-Promote Your Apps</a>
</li>
<li>
<a href="#hold-a-contest">Hold a Contest</a>
</li>
<li>
<a href="#leverage-pr">Leverage PR</a>
</li>
<li>
<a href="#use-social-media">Use Social Media</a>
</li>
<li>
<a href="#publish-youtube-videos">Publish YouTube Videos</a>
</li>
<li>
<a href="#advertise">Advertise</a>
</li>
<li>
<a href="#maximize-your-marketing-spend">Maximize Your Marketing
spend</a>
</li>
<li><a href="#related-resources">Related Resources</a></li>
</ol>
</div>
</div>
<div style="float:right;border 2px solid #ddd;">
<img src="{@docRoot}distribute/images/build-buzz.jpg" style=
"width:240px;margin:0 0 1.5em 1em;">
<div class="figure">
<img src="{@docRoot}distribute/images/build-buzz.jpg">
</div>
<p>
@@ -64,7 +23,7 @@ page.tags="users, growth, promotion"
dividends.
</p>
<div class="headerLine">
<h2 id="link-to-your-apps">
Link to Your Apps in Google Play
</h2>
@@ -101,7 +60,6 @@ page.tags="users, growth, promotion"
</li>
</ul>
<div class="headerLine">
<h2 id="use-the-google-play-badge">
Use the Google Play Badge
</h2>

29
docs/html/distribute/users/build-community.jd
View File

@@ -1,33 +1,10 @@
page.title=Build Community
page.metaDescription=Build a loyal following with great support and communication.
page.tags="users, growth, community"
page.image=/images/cards/card-build-community_16-9_2x.png
@jd:body
<div id="qv-wrapper">
<div id="qv">
<h2>
Contents
</h2>
<ol>
<li>
<a href="#starting-your-community">Starting Your Community</a>
</li>
<li>
<a href="#tools-to-build-your-community">Tools to Build Your Community</a>
</li>
<li>
<a href="#managing-your-community">Managing Your Community</a>
</li>
<li>
<a href="#related-resources">Related Resources</a>
</li>
</ol>
</div>
</div>
<p>
Fans of your apps love to help others, turn newer users into fans, and bring
@@ -36,6 +13,10 @@ page.tags="users, growth, community"
to others.
</p>
<div class="figure">
<img src="{@docRoot}images/cards/card-build-community_16-9_2x.png">
</div>
<p>
Building your own community can help you bring content that will delight
users and get them talking about your apps to friends, family and others in

212
docs/html/distribute/users/promote-with-ads.jd
View File

@@ -21,28 +21,40 @@ most likely to install your app. </p>
<p><a href="https://support.google.com/adwords/answer/6032059">Get started with AdWords
app install ads</a>.</p>
<div class="wrap">
<div class="cols" style="margin-top:1em;">
<div class="col-4of12">
<h3>From Google Play</h3>
<img src="/images/distribute/promote_ads_play.png">
<p class="figure-caption">Search ads on Google Play are still undergoing testing and
not yet available to buy. <a
href="http://android-developers.blogspot.com/2015/02/a-new-way-to-promote-your-app-on-google.html">Find
out more</a>.</p>
<h3>
From Google Play
</h3>
<img src="/images/distribute/promote_ads_play.png">
<p class="figure-caption">
Search ads on Google Play are still undergoing testing and not yet
available to buy. <a href=
"http://android-developers.blogspot.com/2015/02/a-new-way-to-promote-your-app-on-google.html">
Find out more</a>.
</p>
</div>
<div class="col-4of12">
<h3>From search</h3>
<img src="/images/distribute/promote_ads_search.png">
<p class="figure-caption">Connect with users as they search for content and services
provided by your app.</p>
<h3>
From search
</h3>
<img src="/images/distribute/promote_ads_search.png">
<p class="figure-caption">
Connect with users as they search for content and services provided by
your app.
</p>
</div>
<div class="col-4of12">
<h3>From YouTube</h3>
<img src="/images/distribute/promote_ads_youtube.png">
<p class="figure-caption">Promote your app when users are watching related videos.</p>
<h3>
From YouTube
</h3>
<img src="/images/distribute/promote_ads_youtube.png">
<p class="figure-caption">
Promote your app when users are watching related videos.
</p>
</div>
</div>
</div>
@@ -50,88 +62,144 @@ app install ads</a>.</p>
<div class="wrap">
<div class="cols" style="margin-top:1em;">
<div class="col-4of12">
<h3>From apps</h3>
<img src="/images/distribute/promote_ads_apps.png">
<p class="figure-caption">Reach users while they’re engaged with apps and games across the
AdMob network.</p>
<h3>
From apps
</h3>
<img src="/images/distribute/promote_ads_apps.png">
<p class="figure-caption">
Reach users while they’re engaged with apps and games across the AdMob
network.
</p>
</div>
<div class="col-4of12">
<h3>From the web</h3>
<img src="/images/distribute/promote_ads_web.png">
<p class="figure-caption">Reach users while they’re engaged with websites across the Google
Display Network.</p>
<h3>
From the web
</h3>
<img src="/images/distribute/promote_ads_web.png">
<p class="figure-caption">
Reach users while they’re engaged with websites across the Google
Display Network.
</p>
</div>
<div class="col-4of12">
<h3>From Gmail</h3>
<img src="/images/distribute/promote_ads_gmail.png">
<p class="figure-caption">Promote your app while users communicate and get things done in
Gmail.</p>
<h3>
From Gmail
</h3>
<img src="/images/distribute/promote_ads_gmail.png">
<p class="figure-caption">
Promote your app while users communicate and get things done in Gmail.
</p>
</div>
</div>
</div>
<h2>Tips</h3>
<h2>
Tips
</h2>
<ul>
<li> Estimate how much an app user is worth to your business, so that you can work
out an appropriate cost-per-install that you’re willing to pay.
<li> Ensure that your ads and Play Store listing are compelling and clearly describe
your app’s value.
<li> Check that you’re accurately tracking and attributing installs by installing
the AdWords <a href="https://developers.google.com/app-conversion-tracking/">conversion tracking SDK</a>.
<li> Promote your app broadly across display, search, and video to reach even more
potential users and drive a higher volume of installs.
<li> Start with broader targeting and then fine tune your bidding once you’ve
assessed your campaign results.
<li> Use Conversion Optimizer to automate your bidding so that your ads target users
who are most likely to install your app.
<li> Use Conversion Optimizer for in-app buyers to automate your bidding so that
your ads target high value users who are most likely to make purchases in your
app.
<li>Estimate how much an app user is worth to your business, so that you can
work out an appropriate cost-per-install that you’re willing to pay.
</li>
<li>Ensure that your ads and Play Store listing are compelling and clearly
describe your app’s value.
</li>
<li>Check that you’re accurately tracking and attributing installs by
installing the AdWords <a href=
"https://developers.google.com/app-conversion-tracking/">conversion tracking
SDK</a>.
</li>
<li>Promote your app broadly across display, search, and video to reach even
more potential users and drive a higher volume of installs.
</li>
<li>Start with broader targeting and then fine tune your bidding once you’ve
assessed your campaign results.
</li>
<li>Use Conversion Optimizer to automate your bidding so that your ads target
users who are most likely to install your app.
</li>
<li>Use Conversion Optimizer for in-app buyers to automate your bidding so
that your ads target high value users who are most likely to make purchases
in your app.
</li>
</ul>
<h2 id="engage_with_users">
Engage with users
</h2>
<h2 id=engage_with_users>Engage with users</h2>
<p>Getting a user to install an app is one thing, but you'll also want them to
open it regularly. AdWords offers app re-engagement tools to help your app stay
in mind with users who’ve already installed it on their phone. AdWords can
remind them of key features and encourage them to try your app again, or help
them complete an activity they didn't know your app could handle.</p>
<p>
Getting a user to install an app is one thing, but you'll also want them to
open it regularly. AdWords offers app re-engagement tools to help your app
stay in mind with users who’ve already installed it on their phone. AdWords
can remind them of key features and encourage them to try your app again, or
help them complete an activity they didn't know your app could handle.
</p>
<div class="wrap">
<div class="cols" style="margin-top:1em;">
<div class="col-4of12">
<h3>From search</h3>
<img src="/images/distribute/promote_ads.png">
<p class="figure-caption">Add deep links to your app, then bring users straight
to relevant app content when they’re searching.</p>
<h3>
From search
</h3>
<img src="/images/distribute/promote_ads.png">
<p class="figure-caption">
Add deep links to your app, then bring users straight to relevant app
content when they’re searching.
</p>
</div>
<div class="col-4of12">
<h3>From apps</h3>
<img src="/images/distribute/promote_ads_inapp.png">
<p class="figure-caption">Use remarketing and deep links to bring users to just the right
place in your app to re-engage and convert, from other apps and games they love.</p>
<h3>
From apps
</h3>
<img src="/images/distribute/promote_ads_inapp.png">
<p class="figure-caption">
Use remarketing and deep links to bring users to just the right place
in your app to re-engage and convert, from other apps and games they
love.
</p>
</div>
</div>
</div>
<h3>Tips</h3>
<h3>
Tips
</h3>
<ul>
<li> Track what users do in your app after they’ve clicked an ad, by installing the
AdWords <a href="https://developers.google.com/app-conversion-tracking/">conversion tracking SDK</a>.
<li> Advertise a compelling reason for users to re-engage with your app (such as a
reminder or a special offer).
<li> <a href="https://developers.google.com/app-indexing/webmasters/app">Add deep links</a> to your app that’ll take users directly to the parts of your app that will be
most relevant and interesting to them, where they can easily take action.
<li> Re-engage your app users across the display network with remarketing lists and
search with keywords.
<li> Use remarketing lists to target high value users so that you can drive more
conversions in your app.
<li>Track what users do in your app after they’ve clicked an ad, by
installing the AdWords <a href=
"https://developers.google.com/app-conversion-tracking/">conversion tracking
SDK</a>.
</li>
<li>Advertise a compelling reason for users to re-engage with your app (such
as a reminder or a special offer).
</li>
<li>
<a href="https://developers.google.com/app-indexing/webmasters/app">Add
deep links</a> to your app that’ll take users directly to the parts of your
app that will be most relevant and interesting to them, where they can
easily take action.
</li>
<li>Re-engage your app users across the display network with remarketing
lists and search with keywords.
</li>
<li>Use remarketing lists to target high value users so that you can drive
more conversions in your app.
</li>
</ul>
<h2 id="related-resources">Related Resources</h2>

50
docs/html/distribute/users/youtube.jd
View File

@@ -1,28 +1,54 @@
page.title=Drive installs from YouTube
page.metaDescription=Bring users from videos to your store listing with a merchandise card available on YouTube.
page.image=images/cards/card-youtube_2x.png
page.image=images/cards/card-instals-from-youtube_16-9_2x.png
page.tags="users, youtube, cards, videos"
@jd:body
<p>Now you can bring users who discover your app videos on YouTube to your store listing with a merchandise card, one of several card types available to add to YouTube videos. Once published the presence of the merchandise card is indicated in the video with an information icon. When a viewer opens the card they follow the link to your app on the Play Store, where they can install your app.</p>
<p>
Now you can bring users who discover your app videos on YouTube to your store
listing with a merchandise card, one of several card types available to add
to YouTube videos. Once published the presence of the merchandise card is
indicated in the video with an information icon. When a viewer opens the card
they follow the link to your app on the Play Store, where they can install
your app.
</p>
<div class="wrap" style="margin:2em auto">
<div class="cols">
<div class="col-9of12">
<img src="{@docRoot}images/distribute/youtube-card-example.png">
</div>
<div class="col-9of12">
<img src="{@docRoot}images/distribute/youtube-card-example.png">
</div>
</div>
</div>
<p>Get started <a href="https://support.google.com/youtube/answer/6140493">adding merchandise cards to your uploaded videos</a>.</p>
<p>
Get started <a href=
"https://support.google.com/youtube/answer/6140493">adding merchandise cards
to your uploaded videos</a>.
</p>
<h2>
Tips
</h2>
<h2>Tips</h2>
<ul>
<li>Don’t indicate the location of a card within your video, cards might be positioned differently on different devices.</li>
<li>When you add cards, featured video or playlist highlights in your video are hidden. </li>
<li>In order to display cards, your account needs to be in good standing.</li>
<li>Performance reporting for cards is available in YouTube Analytics.</li>
<li>Cards work better when they're not too close to each other. Try spacing them out.</li>
<li>Don’t indicate the location of a card within your video, cards might be
positioned differently on different devices.
</li>
<li>When you add cards, featured video or playlist highlights in your video
are hidden.
</li>
<li>In order to display cards, your account needs to be in good standing.
</li>
<li>Performance reporting for cards is available in YouTube Analytics.
</li>
<li>Cards work better when they're not too close to each other. Try spacing
them out.
</li>
</ul>
<h2 id="related-resources">Related resources</h2>

22
docs/html/google/play/billing/billing_admin.jd
View File

@@ -29,14 +29,14 @@ few administrative tasks, including setting up and maintaining your product list
Developer Console, registering test accounts, and handling refunds when necessary.</p>
<p>You must have a Google Play publisher account to register test accounts. And you must have a
Google Wallet merchant account to create a product list and issue refunds to your users. If you
Google payments merchant account to create a product list and issue refunds to your users. If you
already have a publisher account on Google Play, you can use your existing account. You do not
need to register for a new account to support in-app billing.</p>
<p>If you do not have a publisher account, you can register as a Google Play
developer and set up a publisher account at the <a
href="http://play.google.com/apps/publish">Google Play Developer Console</a>. If you do not
have a Google Wallet merchant account, you can register for one through the
have a Google payments merchant account, you can register for one through the
Developer Console.</p>
<h2 id="billing-list-setup">Creating a Product List</h2>
@@ -48,7 +48,7 @@ items that are listed in another application's product list.</p>
<p>You can access an application's product list by clicking the <strong>In-App Products</strong>
link in applications listed in your developer account (see
figure 1). The <strong>In-App Products</strong> link appears only if you have a Google Wallet
figure 1). The <strong>In-App Products</strong> link appears only if you have a Google payments
merchant account and the application's manifest includes the <code>com.android.vending.BILLING</code>
permission.</p>
@@ -68,7 +68,7 @@ storing and delivering the digital content that you sell in your applications.</
<p>You can create a product list for any published application, or any
application in the alpha or beta channels, that's been
uploaded and saved to the Developer Console. However, you must have a Google Wallet merchant
uploaded and saved to the Developer Console. However, you must have a Google payments merchant
account and the application's manifest must include the <code>com.android.vending.BILLING</code>
permission. If an application's manifest does not include this permission, you will be able to edit
existing items in the product list but you will not be able to add new items to the list. For more
@@ -408,22 +408,22 @@ Billing Version 2</a>.
<p>In-app billing does not allow users to send a refund request to Google Play. Refunds for
in-app purchases must be directed to you (the application developer). You can then process the
refund through your Google Wallet merchant account. When you do this, Google Play receives a
refund notification from Google Wallet, and Google Play sends a refund message to your
refund through your Google payments merchant account. When you do this, Google Play receives a
refund notification from Google payments, and Google Play sends a refund message to your
application. For more information, see <a
href="{@docRoot}google/play/billing/v2/api.html#billing-action-notify">Handling
IN_APP_NOTIFY messages</a> and <a
href="http://support.google.com/googleplay/android-developer/bin/answer.py?hl=en&answer=1153485">In-app Billing
Pricing</a>.</p>
<p class="caution"><strong>Important:</strong> You cannot use the Google Wallet API to issue
<p class="caution"><strong>Important:</strong> You cannot use the API to issue
refunds or cancel In-app Billing transactions. You must do this manually through your Google
Wallet merchant account. However, you can use the Google Wallet API to retrieve order
payments merchant account. However, you can use the API to retrieve order
information.</p>
<h2 id="orderId">Working with Order Numbers</h2>
<p>When a user purchases an in-app item, Google Wallet assigns the transaction
<p>When a user purchases an in-app item, Google assigns the transaction
a unique and permanent order number. Google Play provides that order number to
you at the conclusion of the purchase flow, as the value of the
<code>orderId</code> field of the <code>PURCHASE_STATE_CHANGED</code>
@@ -435,9 +435,9 @@ number as a means of tracking the transaction in reconciliation reports and for
customer support.</p>
<p>The order number itself is a string consisting of numbers only, with a format
assigned and managed by Google Wallet.</p>
assigned and managed by Google.</p>
<p>For transactions dated 5 December 2012 or later, Google Wallet assigns a
<p>For transactions dated 5 December 2012 or later, Google payments assigns a
Merchant Order Number (rather than a Google Order Number) and reports the Merchant
Order Number as the value of <code>orderID</code>. Here's an
example:</p>

4
docs/html/google/play/billing/billing_overview.jd
View File

@@ -10,7 +10,7 @@ parent.link=index.html
<li>Use In-app Billing to sell digital goods, including one-time items and
recurring subscriptions.</li>
<li>Supported for any app published on Google Play. You only need a Google
Play Developer Console account and a Google Wallet merchant account.</li>
Play Developer Console account and a Google payments merchant account.</li>
<li>Checkout processing is automatically handled by Google Play, with the
same look-and-feel as for app purchases.</li>
</ul>
@@ -129,7 +129,7 @@ In-app Billing</a>.</p>
<h2 id="checkout">Google Play Purchase Flow</h2>
<p>Google Play uses the same checkout backend service as is used for application
purchases, so your users experience a consistent and familiar purchase flow.</p>
<p class="note"><strong>Important:</strong> You must have a Google Wallet
<p class="note"><strong>Important:</strong> You must have a Google payments
merchant account to use the In-app Billing service on Google Play.</p>
<p>To initiate a purchase, your application sends a billing request for a
specific in-app product. Google Play then handles all of the checkout details for

14
docs/html/google/play/billing/billing_subscriptions.jd
View File

@@ -72,7 +72,7 @@ publish. For more information about using the Developer Console, see
<p>When users purchase subscriptions in your apps, Google Play handles all
checkout details so your apps never have to directly process any financial
transactions. Google Play processes all payments for subscriptions through
Google Wallet, just as it does for standard in-app products and app purchases.
Google payments, just as it does for standard in-app products and app purchases.
This ensures a consistent and familiar purchase flow for your users.</p>
<img src="{@docRoot}images/in-app-billing/v3/billing_subscription_v3.png" style="float:right; border:4px solid ddd;">
@@ -162,15 +162,15 @@ original price, but new users will be charged at the new price.</p>
automated recurring billing at your choice of intervals:</p>
<ul>
<li>Weekly &mdash; Google Play bills the customer’s Google Wallet account at
<li>Weekly &mdash; Google Play bills the customer’s Google payments account at
the time of purchase and every week after the original purchase date.</li>
<li>Monthly &mdash; Google Play bills the customer’s Google Wallet account at
<li>Monthly &mdash; Google Play bills the customer’s Google payments account at
the time of purchase and monthly subsequent to the purchase date (exact billing
intervals can vary slightly over time).</li>
<li>Annually &mdash; Google Play bills the customer's Google Wallet account at
<li>Annually &mdash; Google Play bills the customer's Google payments account at
the time of purchase and again on the same date in subsequent years.</li>
<li>Seasonal &mdash; Google Play bills the customer's Google Wallet account at
<li>Seasonal &mdash; Google Play bills the customer's Google payments account at
the beginning of each "season" (you specify the season beginning and end
dates). This
is intended for annual purchases of seasonal content (such as sports-related
@@ -434,7 +434,7 @@ at this time.</p>
<h2 id="payment">Payment Processing and Policies</h2>
<p>In general, the terms of Google Play allow you to sell in-app subscriptions
only through the standard payment processor, Google Wallet. For purchases of
only through the standard payment processor, Google payments. For purchases of
any subscription products, the transaction fee is the same as the transaction
fee for application purchases (30%).</p>
@@ -449,7 +449,7 @@ document</a>.</p>
<h3 id="orderId">Subscription order numbers</h3>
<p>To help you track transactions relating to a given subscription, Google
Wallet provides a base Merchant Order Number for all recurrences of the
payments provides a base Merchant Order Number for all recurrences of the
subscription and denotes
each recurring transaction by appending an integer as follows: </p>

12
docs/html/google/play/billing/billing_testing.jd
View File

@@ -128,8 +128,8 @@ testing. For canceling purchases, you have these options:</p>
<ul>
<li>Wait for the transactions to expire&mdash;Google Play clears completed test
purchases 14 days after their purchase date. </li>
<li>Cancel purchases manually&mdash;you can go to the Google Wallet Merchant
Center, look up the transaction, and then cancel it. You can find transactions
<li>Cancel purchases manually&mdash;you can go to the Google payments merchant
center, look up the transaction, and then cancel it. You can find transactions
by looking up their order numbers.</li>
</ul>
@@ -162,7 +162,7 @@ product ID android.test.purchased.</p>
<img src="{@docRoot}images/billing_test_flow.png" height="381" id="figure1" />
<p class="img-caption">
<strong>Figure 1.</strong>Wallet flow for the special reserved item android.test.purchased.
<strong>Figure 1.</strong>Purchase flow for the special reserved item android.test.purchased.
</p>
<p>You do not need to list the reserved products in your application's product list. Google Play
@@ -197,8 +197,8 @@ href="#draft_apps">Draft Apps are No Longer Supported</a>.
<p>When you make an In-app Billing request with this product ID, Google Play responds as
though the purchase was refunded. Refunds cannot be initiated through Google Play's in-app
billing service. Refunds must be initiated by you (the merchant). After you process a refund
request through your Google Wallet merchant account, a refund message is sent to your application by
Google Play. This occurs only when Google Play gets notification from Google Wallet that
request through your Google payments merchant account, a refund message is sent to your application by
Google Play. This occurs only when Google Play gets notification from Google payments that
a refund has been made. For more information about refunds, see <a href="{@docRoot}google/play/billing/v2/api.html#billing-action-notify">Handling
IN_APP_NOTIFY messages</a> and <a href="http://support.google.com/googleplay/android-developer/bin/answer.py?hl=en&answer=1153485">In-app Billing
Pricing</a>.</p>
@@ -267,7 +267,7 @@ users will experience in your application.</p>
<p>To test your In-app Billing implementation with actual in-app purchases, you will need to
register at least one test account on the Google Play Developer Console. You cannot use your
developer account to test the complete in-app purchase process because Google Wallet does not let
developer account to test the complete in-app purchase process because Google payments does not let
you buy items from yourself. If you have not set up test accounts before, see <a
href="{@docRoot}google/play/billing/billing_admin.html#billing-testing-setup">Setting up test
accounts</a>.</p>

8
docs/html/google/play/billing/v2/api.jd
View File

@@ -463,7 +463,7 @@ about the item that has been purchased. This applies only to items that have the
set to "managed per user account."</p>
<p>In the second case, your application can receive an <code>IN_APP_NOTIFY</code> broadcast intent
when Google Play receives a refund notification from Google Wallet. In this case, Google
when Google Play receives a refund notification from Google. In this case, Google
Play sends an <code>IN_APP_NOTIFY</code> message to your application. Your application can handle
this message the same way it handles responses from an application-initiated
<code>REQUEST_PURCHASE</code> message so that ultimately your application receives a
@@ -472,9 +472,9 @@ refunded. The refund information is included in the JSON string that accompanies
<code>PURCHASE_STATE_CHANGED</code> broadcast intent. Also, the <code>purchaseState</code> field in
the JSON string is set to 2.</p>
<p class="caution"><strong>Important:</strong> You cannot use the Google Wallet API to
<p class="caution"><strong>Important:</strong> You cannot use the API to
issue refunds or cancel in-app billing transactions. You must do this manually through your
Google Wallet merchant account. However, you can use the Google Wallet API to retrieve order
Google payments merchant account. However, you can use the API to retrieve order
information.</p>
<h2 id="billing-security">Security Controls</h2>
@@ -512,7 +512,7 @@ limitations.</p>
<ul>
<li>In-app billing can be implemented only in applications that you publish through Google
Play.</li>
<li>You must have a Google Wallet Merchant account to use Google Play In-app Billing.</li>
<li>You must have a Google payments Merchant account to use Google Play In-app Billing.</li>
<li>To support subscriptions, version 3.5 or higher of the Google Play app is required. </li>
<li>In-app Billing requires Android 1.6 (API level 4) or higher.</li>
<li>You can use in-app billing to sell only digital content. You cannot use in-app billing to sell

6
docs/html/google/play/billing/v2/billing_integrate.jd
View File

@@ -255,7 +255,7 @@ are No Longer Supported</a>.</p>
List</a>.</p>
<p class="note"><strong>Note:</strong> You must publish the items in your product
list (<code>sword_001</code> and <code>potion_001</code>) even though you are not publishing the
sample application. Also, you must have a Google Wallet merchant account to add items to the
sample application. Also, you must have a Google payments merchant account to add items to the
sample application's product list.</p>
</li>
</ol>
@@ -268,7 +268,7 @@ onto a device to run it. To run the sample application, do the following:</p>
<ol>
<li><strong>Make sure you have at least one test account registered under your Google Play
publisher account.</strong>
<p>You cannot purchase items from yourself (Google Wallet prohibits this), so you need to
<p>You cannot purchase items from yourself, so you need to
create at least one test account that you can use to purchase items in the sample application.
To learn how to set up a test account, see <a
href="{@docRoot}google/play/billing/billing_testing.html#billing-testing-setup">Setting up Test
@@ -307,7 +307,7 @@ onto a device to run it. To run the sample application, do the following:</p>
</li>
<li><strong>Run the application and purchase the sword or the potion.</strong>
<p>When you use a test account to purchase items, the test account is billed through Google
Wallet and your Google Wallet merchant account receives a payout for the purchase.
payments and your Google payments merchant account receives a payout for the purchase.
Therefore, you may want to refund purchases that are made with test accounts, otherwise the
purchases will show up as actual payouts to your merchant account.</p>
</ol>

4
docs/html/google/play/billing/v2/billing_reference.jd
View File

@@ -103,7 +103,7 @@ codes returned by Google Play.</p>
<td><code>RESULT_ERROR</code></td>
<td>6</td>
<td>Indicates an unexpected server error. For example, this error is triggered if you try to
purchase an item from yourself, which is not allowed by Google Wallet.</td>
purchase an item from yourself, which is not allowed.</td>
</tr>
</table>
</p>
@@ -392,7 +392,7 @@ a <code>PURCHASE_STATE_CHANGED</code> intent.</p>
</tr>
<tr>
<td>orderId</td>
<td>A unique order identifier for the transaction. This corresponds to the Google Wallet Order
<td>A unique order identifier for the transaction. This corresponds to the Google payments order
ID.</td>
</tr>
<tr>

2
docs/html/google/play/billing/v2/billing_subscriptions.jd
View File

@@ -86,7 +86,7 @@ responses. Inside the requests and responses are two new fields described below.
token, a string value that uniquely identifies (and associates) a user ID and a
subscription ID. Google Play generates the purchase token when the user
completes the purchase of a subscription product (and payment is approved by
Google Wallet) and then sends it to the purchasing app on the device through the
Google) and then sends it to the purchasing app on the device through the
In-app Billing API. </p>
<p>At the conclusion of a <code>PURCHASE_REQUEST</code> message flow, your app

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10
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@@ -173,7 +173,7 @@ var RESOURCE_COLLECTIONS = {
"resources": [
"http://www.youtube.com/watch?v=Pd49vTkvu0U",
"http://www.youtube.com/watch?v=ekxABqJeRBc",
"http://www.youtube.com/watch?v=MPnH7h12h0U",
"http://www.youtube.com/watch?v=MPnH7h12h0U",
"http://www.youtube.com/watch?v=700gYRkhkLM"
]
},
@@ -345,7 +345,7 @@ var RESOURCE_COLLECTIONS = {
"distribute/engage/deep-linking.html",
"distribute/engage/ads.html",
"distribute/engage/intents.html",
"distribute/engage/appindexing.html",
"distribute/engage/deep-linking.html",
"distribute/engage/analytics.html",
"distribute/engage/game-services.html",
"distribute/engage/app-updates.html",
@@ -659,7 +659,7 @@ var RESOURCE_COLLECTIONS = {
"resources": [
"https://developers.google.com/app-indexing/",
"https://developers.google.com/app-indexing/webmasters/details",
"distribute/engage/appindexing.html"
"distribute/engage/deep-linking.html"
]
},
"distribute/users/otas": {
@@ -924,7 +924,7 @@ var RESOURCE_COLLECTIONS = {
"title": "",
"resources": [
"distribute/engage/intents.html",
"distribute/engage/appindexing.html",
"distribute/engage/deep-linking.html",
"distribute/users/appindexing.html"
]
},
@@ -932,7 +932,7 @@ var RESOURCE_COLLECTIONS = {
"title": "",
"resources": [
"guide/components/intents-filters.html",
"distribute/engage/appindexing.html",
"distribute/engage/deep-linking.html",
"distribute/engage/ads.html"
]
},

18
docs/html/jd_extras.js
View File

@@ -140,7 +140,7 @@ DISTRIBUTE_RESOURCES = DISTRIBUTE_RESOURCES.concat([
"group":"",
"keywords": ["push","gcm"],
"tags": [],
"image":"images/gcm/gcm-logo.png",
"image":"images/cards/card-google-cloud-messaging_16-9_2x.png",
"type":"Guide"
},
{
@@ -485,9 +485,9 @@ DISTRIBUTE_RESOURCES = DISTRIBUTE_RESOURCES.concat([
"summary":"Tools to offer a better game experience.",
"url":"google/play-services/games.html",
"group":"",
"keywords": [],
"keywords": ["games","play games"],
"tags": [],
"image":"",
"image":"images/google/gps-play_games_logo.png",
"type":"google"
},
@@ -1006,8 +1006,8 @@ DISTRIBUTE_RESOURCES = DISTRIBUTE_RESOURCES.concat([
"tags": [],
"url": "https://developers.google.com/wallet/instant-buy/",
"timestamp": 1194884220000,
"image": "distribute/images/payment-method.jpg",
"title": "Google Wallet Instant Buy APIs",
"image": "",
"title": "Android Pay APIs",
"summary": "Developer documentation describing Instant Buy and how to support it in your apps.",
"keywords": [],
"type": "guide",
@@ -3231,21 +3231,21 @@ var CAROUSEL_OVERRIDE = {
"title": "Designed for Families",
"summary": "Introducing a new Google Play section to promote family friendly apps. Your apps in the program can benefit from enhanced discoverability in addition to maintaining their existing categories, rankings, and reviews elsewhere on the Google Play store."
},
"http://www.youtube.com/watch?v=Pd49vTkvu0U&list=PLWz5rJ2EKKc9ofd2f-_-xmUi07wIGZa1c": {
"https://www.youtube.com/watch?v=Pd49vTkvu0U": {
"image": "images/distribute/hero-jelly-button.jpg",
"title": "How Jelly Button Games are growing globally through data",
"summary": "To really understand their users, Jelly Button Games analyses over 3 billion events each month using Google Analytics and Google BigQuery."
},
"http://www.youtube.com/watch?v=700gYRkhkLM&list=PLWz5rJ2EKKc9ofd2f-_-xmUi07wIGZa1c": {
"http://www.youtube.com/watch?v=700gYRkhkLM%26list=PLWz5rJ2EKKc9ofd2f-_-xmUi07wIGZa1c": {
"image": "images/distribute/hero-outfit7.jpg",
"title": "Outfit7 — Building an entertainment company with Google",
"summary": "Outfit7, creators of My Talking Tom and My Talking Angela, offer a complete entertainment experience to users spanning mobile apps, user generated and original YouTube content, and a range of toys, clothing, and accessories...."
},
"http://www.youtube.com/watch?v=MPnH7h12h0U&list=PLWz5rJ2EKKc9ofd2f-_-xmUi07wIGZa1c": {
"http://www.youtube.com/watch?v=MPnH7h12h0U%26list=PLWz5rJ2EKKc9ofd2f-_-xmUi07wIGZa1c": {
"image": "images/distribute/hero-haystack.jpg",
"summary": "Haystack TV built a scalable business with six employees and Android TV. Two weeks was all it took for them to bring their mobile app to the big screen."
},
"http://www.youtube.com/watch?v=ekxABqJeRBc&list=PLWz5rJ2EKKc9ofd2f-_-xmUi07wIGZa1c": {
"http://www.youtube.com/watch?v=ekxABqJeRBc%26list=PLWz5rJ2EKKc9ofd2f-_-xmUi07wIGZa1c": {
"image": "images/distribute/hero-ginlemon.jpg",
"title": "How GinLemon is breaking through with Google Play",
"summary": "Meet Vincenzo Colucci, developer and founder of GinLemon, which started as a summer holiday joke and has now become a successful global app business on Google Play based in Manfredonia, southern Italy."

3
docs/html/preview/samples.jd
View File

@@ -1,5 +1,5 @@
page.title=Samples
page.image=images/cards/card-samples_2x.png
page.image=images/cards/card-samples_16-9_2x.png
@jd:body
<p>
@@ -7,6 +7,7 @@ page.image=images/cards/card-samples_2x.png
Android SDK Manager under the <b>SDK Samples</b> component for the M Developer Preview.
</p>
<img src="{@docRoot}images/cards/card-google-cloud-messaging_16-9_2x" class="figure">
<p class="note">
<strong>Note:</strong> These downloadable projects are designed
for use with Gradle and Android Studio.

2
docs/html/sdk/index.jd
View File

@@ -270,7 +270,7 @@ This is the Android Software Development Kit License Agreement
<img src="{@docRoot}images/tools/studio-hero.png"
srcset="{@docRoot}images/tools/studio-hero_2x.png 2x, {@docRoot}images/tools/studio-hero.png 1x"
width="760" height="400" alt="" />
width="760" alt="" />
<div style="color: #fff; width:226px; height:0; overflow:visible; position:absolute; top:40px; left:25px">

2
docs/html/training/index.jd
View File

@@ -27,6 +27,7 @@ Classes are organized into several groups you can see at the top-level of the le
</div>
<div style="clear:left"></div>
</div>
<div><h2 class="norule">Online video courses</h2>
<p>If you prefer to learn through interactive video training,
@@ -37,5 +38,4 @@ Classes are organized into several groups you can see at the top-level of the le
data-cardSizes="6x6"
data-maxResults="9"
data-initial-results="3"></div>
</div>
</div>