Optimize Your App
diff --git a/docs/html/distribute/essentials/gpfe-guidelines.jd b/docs/html/distribute/essentials/gpfe-guidelines.jd
deleted file mode 100644
index 734bddc7f1d27..0000000000000
--- a/docs/html/distribute/essentials/gpfe-guidelines.jd
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@@ -1,509 +0,0 @@
-page.title=Education Guidelines
-page.metaDescription=These guidelines and requirements help you develop great apps for students, which offer compelling content and an intuitive user experience on Android tablets.
-page.image=/distribute/images/edu-guidelines.jpg
-Xnonavpage=true
-
-@jd:body
-
-
-
-
-
-

-
-
-
- These guidelines and requirements help you develop great apps for students,
- which offer compelling content and an intuitive user experience on Android
- tablets.
-
-
-
- You’ll also need to ensure that your apps comply with the terms of the
-
- Google Play for Education Addendum, Google Play
- Developer Program Policies, and Developer
- Distribution Agreement.
-
-
-
-
-
- To participate, your apps must be designed for the K-12 market. The basic
- requirements that your apps must meet are:
-
-
-
- -
-
- Apps and the ads they contain must not collect personally identifiable
- information, other than user credentials or data required to operate and
- improve the app.
-
-
-
- -
-
- Apps must not use student data for purposes unrelated to its educational
- function.
-
-
-
- -
-
- Apps must have a content rating of "Everyone" or "Low Maturity" (apps
- with a "Medium Maturity" rating are allowed, if they have that rating
- solely because they allow communication between students).
-
-
-
- -
-
- App content, including ads displayed by the app, must be consistent with
- the app's maturity rating. The app must not display any "offensive"
- content, as described in the Google Play
- Developer Program Policies and content-rating
- guidelines.
-
-
-
- -
-
- Apps must comply with the Children’s Online Privacy Protection Act and
- all other applicable laws and regulations.
-
-
-
-
-
-
-
- In-app purchase is currently not supported with Google Play for Education, so
- a student device will block any transactions. To avoid confusion, be sure to
- remove any in-app purchase buttons and related UI elements from your apps.
- We’re investigating additional purchase mechanisms to enable more flexible
- pricing models for developers and schools.
-
-
-
- If your apps are priced In Google Play for Education, you must allow Google
- Play to offer teachers limited free trials before purchase (you provide this
- through business terms only, no development work is needed.)
-
-
-
- You can only choose not to remove in-app purchasing from your apps where all
- content and services are sold through Google Play for Education using In-app
- Billing. If you choose not to remove In-app Billing features, ensure that:
-
-
-
- -
-
- Users can access your apps’ core functionality for a classroom setting
- without an in-app purchase.
-
-
-
- -
-
- In-app purchases are clearly identifiable in your UI.
-
-
-
- -
-
- You declare the use of in-app purchases at opt-in.
-
-
-
-
-
- For each app that you publish, you can set a single price that applies to
- both Google Play and Google Play for Education. You can’t set a different
- price for a given app (based on a single package name) in Google Play for
- Education.
-
-
-
- If your apps display ads, you should disable the display of ads if possible,
- or ensure that:
-
-
-
-
-
-
-
-
-
- Apps submitted to Google Play for Education will be evaluated by a
- third-party educator network, which will review them based on alignment with
- Common Core Standards and other
- educational considerations. This will help make your content more
- discoverable for teachers and administrators as they browse by grade level,
- subject, core curriculum, and other parameters.
-
-
-
- Apps with highest educational value will have these characteristics:
-
-
-
- -
-
- Designed for use in K-12 classrooms.
-
-
-
- -
-
- Aligned with a common core standard or support common-core learning.
-
-
-
- -
-
- Simple, easy to use, and intuitive for the grade levels the apps are
- targeting. Apps are relatively easy to navigate without teacher guidance.
- Not distracting or overwhelming to students.
-
-
-
- -
-
- Enjoyable and interactive. Apps are engaging to students and lets them
- control their experience.
-
-
-
- -
-
- Versatile. Apps have features that make them useful for more than one
- classroom function or lesson throughout the school year.
-
-
-
- -
-
- Supports the "4Cs":
-
-
-
- -
-
- Creativity — Allows students to create in order to
- express understanding of the learning objectives, and try new
- approaches, innovation, and invention to get things done.
-
-
-
- -
-
- Critical thinking — Allows students to look at
- problems in a new way, linking learning across subjects and
- disciplines.
-
-
-
- -
-
- Collaboration — Allows students and (if appropriate)
- educators to work together to reach a goal.
-
-
-
- -
-
- Communication — Allows students to comprehend,
- critique and share thoughts, questions, ideas, and solutions.
-
-
-
-
-
-
-
- As you design and develop your apps, make sure they offer high educational
- value by addressing as many of these characteristics as possible.
-
-
-
-
-
-
-
- Your apps should be designed to perform well and look great on Android
- tablets, and they should offer the best user experience possible.
-
-
-
- High quality apps are engaging, intuitive, and offer compelling content.
- Google Play for Education will highlight high-quality apps for easy discovery
- in the store. Here are some recommendations for making your app easy for
- students and teachers to enjoy:
-
-
-
-
-
-
-
- To test your app and assess it against the guidelines in this document, it's
- recommended that you set
- up a test environment that replicates the actual environment in which
- students and teachers will run your app.
-
-
-
- Test conditions
-
-
-
- Make sure to test your apps under conditions that simulate those of schools.
- For example, Google Play for Education lets administrators control or disable certain
- capabilities for students, so it's good to test your app with those
- capabilities disabled. Below are some conditions to test your apps for, to
- ensure best results in the Google Play for Education environment:
-
-
-
- -
-
- Android version — Test the apps on devices running Android
- 4.2. Google Play for Education devices will be running Android 4.2 or
- higher (API level 17+).
-
-
-
- -
-
- Proxy server — Test the apps in a network environment that
- uses proxies. Many schools use proxies.
-
-
-
- -
-
- No location services — Test the apps to make sure they
- work properly with location services disabled. Many schools will disable
- location services for student devices.
-
-
-
- -
-
- No In-app Billing — Test the apps to make sure they work
- properly without access to In-app Billing. In-app purchases are blocked
- on Google Play for Education devices.
-
-
-
- -
-
- No Bluetooth — Test the apps to make sure they work
- properly when Bluetooth is disabled. Many schools will disable Bluetooth
- on student devices.
-
-
-
- -
-
- No access to network — Test the app to make sure it works
- properly when the device cannot connect to the internet.
-
-
-
-
-
-
-
-
FOR DEVELOPERS
-
-
-
-
FOR TEACHERS AND EDUCATORS
-
-
-
\ No newline at end of file
diff --git a/docs/html/distribute/googleplay/edu/about.jd b/docs/html/distribute/googleplay/edu/about.jd
index e73356e5d696c..60d9402ea4085 100644
--- a/docs/html/distribute/googleplay/edu/about.jd
+++ b/docs/html/distribute/googleplay/edu/about.jd
@@ -9,7 +9,7 @@ Xnonavpage=true
Google Play for Education is an extension of Google Play designed for
- schools. Here educators can discover apps approved by teachers for teachers,
+ schools. Here educators can discover Android and Chrome apps approved by teachers for teachers,
as well as educational videos and a collection of classic books for their
classroom.
@@ -22,7 +22,7 @@ Xnonavpage=true
-
-
-
- This page provides answers to common questions that you might have about
- Google Play for Education.
-
-
-
-
-
- What is Google Play for Education?
-
-
-
- Google Play for Education is a new online destination designed for schools.
- Teachers can discover educational apps, books, and videos to meet the needs
- of a single student, a classroom, or a whole district. Educators can browse
- apps by grade, subject, keyword, or standard including Common Core State
- Standards. Purchasing is done using a PO with no credit card required. Apps
- are distributed to tablets instantly through the cloud.
-
-
-
- Is Google Play for Education primarily for students or
- educators?
-
-
-
- The store on Google Play for Education is for educators, but its content is
- for both educators and students. Teachers and administrators have the ability
- to make purchases and control who within their school has access to the
- purchase flows.
-
-
-
-
-
- Will Google Play for Education support subscription
- purchases?
-
-
-
- Currently, Google Play for Education supports one-time purchases. We’re
- investigating additional purchase mechanisms to enable more flexible pricing
- models for developers and schools.
-
-
-
- Why is it recommended that in-app purchase features are
- removed?
-
-
-
- In-app Billing is currently not supported with Google Play for Education, and
- a student device will block the Google Play transaction if a student attempts
- to make an in-app purchase. To avoid confusing students, we recommend not
- including any in-app purchase buttons and other UI in your apps. We’re
- investigating additional purchase mechanisms to enable more flexible pricing
- models for developers and schools.
-
-
-
- Is Google Play for Education restricted so only its users can
- purchase from the Google Play for Education? Or will anyone be able to
- purchase from it?
-
-
-
- Currently, only schools that are signed up for Google Play for Education can
- make purchases on it.
-
-
-
- Can I set different prices for my apps in Google Play for Education
- and Google Play?
-
-
-
- You set a single price for each app that applies to both Google Play and
- Google Play for Education. You can’t set a different price for a given app
- (based on a single package name) in Google Play for Education.
-
-
-
-
-
- Can I offer free trials through Google Play for Education?
-
-
-
- Google Play for Education doesn't currently support free trials. If you want,
- you can offer a free version of your app with limited functionality in Google
- Play for Education, but that app would need to be separate from your paid app
- and be reviewed separately for educational content.
-
-
-
- Can I offer a free trial through Google Play's "In-app Subscriptions
- with Free Trials" feature?
-
-
-
- Google Play for Education doesn’t currently support In-app Billing or In-app
- Subscriptions with free trials.
-
-
-
-
-
- What are the categories in Google Play for Education?
-
-
-
- Google Play for Education includes categories for all grade levels from
- Kindergarten to 12 and the following subjects: English Language Arts, World
- Languages, Mathematics, Science, Social Science, Elective, Open Education
- Resources (OER), and Tools.
-
-
-
- I created an app specifically for Google Play for Education and don’t
- want it to show up in Google Play. Is this possible?
-
-
-
- Currently, it’s not possible to publish an app on Google Play for Education
- and make it unavailable on Google Play.
-
-
-
- If my app offers content for every level of education, how will it
- fit the Common Core State Standard filters?
-
-
-
- If your app applies to multiple levels of education, then the app will show
- up in filtered results for multiple levels.
-
-
-
-
-
- How are apps being reviewed? By whom and against what
- criteria?
-
-
-
- Apps are being reviewed by a third-party network of educators. These
- educators assign the appropriate subject, grade, and Common Core State
- Standards metadata, as well as evaluating whether the app meets the Google
- Play for Education criteria for classroom
- use.
-
-
-
- How do I update my apps in Google Play for Education?
-
-
-
- You can update your apps on Google Play for Education in the same manner you
- do on Google Play. App updates will not be reviewed prior to being made
- available through Google Play for Education. However, we will periodically
- review updated apps for quality.
-
-
-
- Does the app maturity rating reflect solely on what a user can do
- within my Android app, or does the web version of my app influence the rating
- as well?
-
-
-
- The maturity rating that you set for an Android app refers only to the
- content displayed in that app.
-
-
-
-
-
- Do I need separate builds of my phone and tablet apps for Google Play
- for Education, or is it the exact same app that lives on Google
- Play?
-
-
-
- We recommend you create one app and use it in both Google Play and Google
- Play for Education.
-
-
-
- What is the best way to get students’ work within apps sent back to
- their teachers?
-
-
-
- Teachers have mentioned that many apps achieve this by email from a third
- party, which isn’t optimal for schools. As many schools use Google Apps for
- Education, consider integrating your apps with Google Drive using the
- SDK.
-
-
-
- How can developers test the teacher experience in Google Play for
- Education? Is there a way to get an account to test it?
-
-
-
- Currently, we are unable to provide developers with a test account to test
- the Google Play for Education user experience. We’re investigating ways to
- allow developers to simulate the environment.
-
-
-
- If I already have an app in the Chrome Apps Pack will I get some help
- migrating this to Android?
-
-
-
- If you’d like to reach tablet users in schools we encourage you to build a
- native app for the optimal user experience. Considerations for building your
- apps can be found in the Google Play for
- Education Guidelines.
-
-
-
-
-
- What are you doing to promote these apps to educators?
-
-
-
- Google Play for Education is an extension of Google Play targeting schools
- and making the discovery of educational apps easier. It helps your apps gain
- visibility with the right audiences, without having to knock on school doors.
- We’re constantly referring to the highest quality apps in our educator
- outreach. We’ve also developed a series of collections to help educators
- quickly browse apps for the most common use cases.
-
-
-
- How many installs have similar apps had on Google Play for Education?
- How much can I expect to make if I do an ROI analysis?
-
-
-
- While we cannot disclose specific numbers, Google Play app listings provide
- app download ranges for all apps.
-
-
-
- What is the seasonality like for the education market? What are the
- key timing considerations for app developers?
-
-
-
- In the United States, school districts’ budget decisions go through a
- planning phase in the Spring with budgets being released on July 1. We’ve
- observed high purchase-volumes in the second quarter of the calendar year, to
- use up end-of-year budgets. New budget purchases begin in the third quarter
- of the calendar year.
-
-
-
- Is there a way to offer a special deal, such as a discount, only on
- Google Play for Education and not on Google Play?
-
-
-
- No, this isn’t possible. Pricing, including special offers, must be the same
- between Google Play for Education and Google Play.
-
-
-
-
-
- Which devices are available in the program? Will more be
- available?
-
-
-
- Nexus 7 is available for shipment now, and the Asus Transformer, HP Slate 8
- Pro, and Galaxy Tab for Education will be available in early 2014. We look
- forward to welcoming more Android devices into the Google in Education family
- soon.
-
-
-
- Can the devices be shared among many students?
-
-
-
- No. Currently, this program is for one-to-one use. Each student can login to
- one specific tablet that is allocated to them.
-
-
-
-
-
- Will an app know whether a user is a teacher or student?
-
-
-
- No, the app has no mechanism for knowing if it’s running on a teacher’s
- device or a student’s device. We recommend developers use their own user
- database to enable this feature, where logins can be based on Google Account
- information.
-
-
-
- What log-in method do you recommend for an app on Google Play for
- Education?
-
-
-
- One of the key pieces of feedback we’ve heard multiple times from various
- schools is that they prefer apps that offer Google Single Sign-on, so that
- teachers and students don’t need to remember multiple log-in credentials. As
- schools in the program use Google Accounts and Google Apps for Education,
- offering Google Single Sign-on is ideal.
-
-
-
-
-
diff --git a/docs/html/distribute/googleplay/edu/start.jd b/docs/html/distribute/googleplay/edu/start.jd
index 4886b5a98ac0e..136611ce967cc 100644
--- a/docs/html/distribute/googleplay/edu/start.jd
+++ b/docs/html/distribute/googleplay/edu/start.jd
@@ -1,4 +1,4 @@
-page.title=Get Started with Education
+page.title=Publish Android Apps for Education
page.image=/distribute/images/play-education.jpg
meta.tags="education", "guidelines", "quality"
page.tags="education", "addendum"
@@ -16,21 +16,23 @@ page.metaDescription=Join Google Play for Education in just a few simple steps.